HomeLoom Guide

What are homeowner leads?

The phrase homeowner lead can mean two different products. A cold homeowner list is a named audience for your own mail, canvassing, calling, or advertising. A live contractor lead is a person who asked to hear from a provider. HomeLoom sells both, keeps them separate, and labels the consented product clearly.

How HomeLoom builds the cold audience

Every core record starts at an address in a Census block group where at least 75% of occupied homes are owner occupied. That is an area signal, not proof the named person owns the property. Where a state supports it, buyers can narrow the list with a parcel match, single-unit residential signal, owner-occupancy or homestead evidence, reported property value, year built, acreage, deed-name confirmation, or measured address change.

Current coverage is Florida, North Carolina, Ohio, Pennsylvania, Utah, Washington. Each state shows only the audiences its measured files support, so a filter from one parcel roll is never borrowed for another.

How contractors use it

Roofing and exterior teams can focus older single-unit homes where supported. Solar teams can combine residential, occupancy, year-built, and property-value signals in the states that carry them. HVAC, remodeling, septic, propane, land, and rural-service businesses can choose other state-supported property audiences. The builder shows the measured recipe and live count beside every audience.

What arrives

Paid files are CSVs. Mailing delivery contains the purchased person's name, mailing address, county, ZIP, and age. Phone delivery adds a phone only where the state phone file supports it. The intelligence profile adds available property value, year built, use, occupancy, homestead, acreage, square footage, housing, heating, energy-upgrade, income, and weather-risk fields.

Questions buyers ask

Does likely homeowner mean verified owner?
No. The core audience uses a high-owner-occupancy area signal. Some states add stronger property or name-match evidence, which is labeled separately.

Are HomeLoom records exclusive?
Yes. A delivered person is claimed through the shared sold ledger and removed from future sellable inventory.

Can every state use every property filter?
No. The selected state controls which measured audiences appear. Unsupported filters are not displayed or silently substituted.

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HomeLoom sells exclusive public-record and geographic prospect data plus a separate consented contractor-lead product. Buyers remain responsible for lawful outreach, suppression, TCPA, DNC, and channel-specific compliance.